Friday, April 19, 2024
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Medical tourism or medical travel?

I just read Constantine Constantinides informative and latest missive on medical tourism. Constantine runs Healthcare Cybernetics and is one of the “wise heads” of...

When will medical tourism reach the tipping point? (Part 1)

According to author, Malcolm Gladwell, the the "tipping point" is "that magic moment when an idea, trend, or social behavior crosses a threshold, tips,...

The IMTA seeks to represent medical travellers

At the recent World Health Tourism Congress in Cyprus, the launch of the International Medical Travel Association (IMTA) was announced. The IMTA seeks to represent...

How To Ensure Success In Medical Tourism

A few weeks ago, I chaired a session in London on behalf of the Malaysia Health Care Travel Council. They held a ‘Malaysia Healthcare...

How do you spend your marketing budget?

How much does your hospital, clinic or medical tourism agency invest in marketing your services to the international patient? And how do you spend...

Should the NHS extend patient choice to hospitals overseas?

With the advent of “Choose and Book”, NHS patients are now offered a choice of at least four providers once their GP has decided...

The top ten recommendations for a medical tourism conference organiser

Autumn is conference season, and it seems that medical tourism is becoming the most talked about subject on the conference platform. Three years ago,...

Declining interest in medical tourism?

After claims of medical tourism being a billion dollar market, Keith Pollard digs deep to offer an honest answer on what the medical tourism...

Cosmetic surgery abroad under the spotlight

Cosmetic surgery abroad is under the spotlight in the UK media, and its increasing popularity contributes to the poor image that medical tourism in...

Long Covid – an opportunity for medical travel?

With “Long Covid” affecting many who recover from the virus, how will health systems cope with the demand for treatment? Could medical travel destinations...