Price is used to judge quality, but quality is also used
New research looking at cosmetic surgery tourism shows that different destinations are targeting potential customers in different ways with different messages.
One of my favourite...
Stem cell therapies show medical tourism’s darker side.
At Treatment Abroad, we recently received correspondence regarding a UK family’s experience of stem cell tourism. The patient is a four year old boy...
Medical tourism…lessons from the California gold rush
In 1848, gold was discovered in California by John Sutter, a German immigrant. News of the find spread rapidly and thousands arrived in search...
With PIP implants still grabbing headlines what do people do if they aren’t satisfied?
The PIP breast implant controversy continues to grab the headlines across Europe. Concerns have been raised by women who have had their breast implants...
Measuring the ROI from medical tourism promotion
Spending money on medical tourism promotion is easy; measuring how well it’s spent is much more difficult.
Across the globe, many countries have been lured...
Global Healthcare Travel Council strengthens its team
The Global Healthcare Travel Council (GHTC) has announced several appointments to strengthen its team, and take a more influential role in the medical tourism...
Does the NHS offering choice of hospitals provide lessons for medical tourism
In the UK, "patient choice" is one of the driving forces in healthcare. Since April 2008, patient choice has been extended in the UK....
We have just published an independent survey of medical tourism prices
We have just published the first independent survey of medical tourism prices - Treatment Abroad PriceWatch 2006.
Comparing prices to the cost of private treatment...
When governments fund medical tourism…the rewards are significant
The medical tourism market is focused on attracting paying international patients, but in fact much of the revenue in the international patient market comes...
The perfect body matters, but does the perfect hospital?
“Destination attractiveness” in medical tourism is not about beauty. But is the look of a hospital important in attracting patients? Will a patient feel...
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