Bupa has become the official healthcare partner of ParalympicsGB in the run-up to the Paris 2024 Paralympic Games.
Under the deal, Bupa will provide athletes across a range of sports with medical expertise, physical and mental health services, and practical health assessments designed to give a full overview of health and wellbeing.
Through the three-year partnership Bupa and ParalympicsGB will also collaborate to challenge perceptions around disability in society, celebrating difference and diversity in order to help everyone achieve their goals, while also promoting inclusivity in business, healthcare and other areas of life.
Bupa Global & UK CEO Carlos Jaureguizar said: ‘Working with ParalympicsGB gives us the unique opportunity to understand the needs of more people in society, ultimately reflecting the diverse needs of our customers. It’s important to celebrate our diversity and each of our differences, in order to make a tangible shift in perceptions of disability in our society. Together, we want to inspire the next generation to believe that anything is possible.’
The deal continues a long-standing history of partnering with national Paralympic associations for Bupa. In 2007, Sanitas became the official medical provider for the Spanish Paralympic Committee and has supported athletes at several Paralympic Games. Since then, Bupa has gone on to support Paralympians in Poland and Chile – providing healthcare support to the Paralympic teams and developing health and wellbeing initiatives and programmes for their athletes.