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Home Healthcare Markets Patient choice will lead to ‘abhorrent’ advertising culture

Patient choice will lead to ‘abhorrent’ advertising culture

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Healthcare Market News (News) July 2003Public sector union Unison has warned that the government’s commitment to offering patients increased choice will lead to NHS hospitals ‘wasting’ scarce resources ‘advertising’ for patients.The warning came as it emerged that the Department of Health (DoH) has been looking into the effects new policies such as diagnostic and treatment…

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