The World Tourism Organization (UNWTO) has released a set of guidelines to help the tourism sector emerge stronger and more sustainably from COVID-19.
The guidelines highlight the need to act decisively, to restore confidence and, as UNWTO strengthens its partnership with Google, to embrace innovation and the digital transformation of global tourism.
The guidelines aim to support governments and private sector to recover from an unparalleled crisis. Depending on when travel restrictions are lifted, UNWTO warns that international tourist arrivals could fall by between 60% and 80%.
These guidelines provide governments and businesses with measures to help them open tourism up again in a safe, seamless, and responsible manner.
The new guide focuses on seven priorities for tourism recovery based on the pillars of mitigating the economic impact, developing safety protocols, and coordinated responds and fostering innovation.
The guidelines highlight the importance of restoring the confidence of travellers through safety and security protocols to reduce risks in each step of the tourism value chain.
These protocols include the implementation of check procedures, including temperature scans, testing, physical distancing, enhanced frequency of cleaning and the provision of hygiene kits for safe air travel, hospitality services or safe events.