Founded 18 years ago, Elase claims to be the number one medical spa in Utah. It offers a variety of non-surgical solutions including injectables, laser hair removal, laser skin rejuvenation, facial treatments, and medical grade skin care. Elase operates four clinics in Utah and recently opened its fifth clinic in Meridian, Idaho.
In addition to operating this medical spa, the owners founded the National Institute of Medical Aesthetics, 14 years ago, based on the belief that education is critical to the responsible growth of the medical spa industry. Over 2,000 students have graduated as licensed master aestheticians and over 350 medical practitioners have been certified in cosmetic injections.
This partnership is the first platform investment for Birch, which was founded to reshape the future of the medical spa space by partnering with leading medical spas across the United States.
Birch plans to expand across the United States through similar partnerships with best-in-class medical spas. It is backed by Imperial Capital as part of the firm’s back, buy and build investment strategy.