National Care Group introduces head of national development role

National Care Group has introduced a new role, as part of the organisation’s ongoing growth plans. 

With more than 30 years’ experience in the social care sector, Belinda Robinson will join the commercial team led by director Mike Ranson as head of national development. She will be responsible for driving the growth strategy at the provider of accommodation and support services to vulnerable adults.

She will work alongside the regional heads of referrals to provide innovative and person-centred accommodation and support solutions.

Robinson joins the group after working as the head of development and partnerships for Consensus Support. Her career in social care began in 1988 as a support worker and since then she has progressed through several positions, including almost ten years with Avenues Trust Group, a service that supports people with learning disabilities and complex needs.

‘It’s an exciting time to join the business and as it’s a new role, I have the incredible opportunity to influence the direction of both the company and my own position,’ Robinson said. ‘Looking forwards, my priority will be to ensure sustainable support and outcome-focused provision for the individuals we support based on their bespoke needs.’

National Care Group has been expanding its UK-wide commercial team and recently recruited three regional heads of referrals to join Samantha Marshall, who covers the southwest region. Andrea Whitney will be based in the north and Holly Goodson in the southeast.

Mateusz Waskowski, who already worked for the group, will cover the central region. Another addition to the commercial team is marketing executive Lesley Brown, who will support with activity across all UK regions.

Ranson said: ‘By appointing Belinda as our new head of national development, alongside Andrea, Holly, Mateusz and Samantha working in their regions, we are emphasising our commitment to providing the highest quality of care to the people we support across England and Wales and we look forward to seeing them flourish in their new roles.’