The International Society of Aesthetic Plastic Surgery (ISAPS) annual Global Aesthetic Survey for procedures completed in 2017 showed an overall increase of 5% in surgical cosmetic procedures over twelve months. The top five countries continue to be USA, Brazil, Japan, Mexico and Italy, accounting for 38.4% of the world’s cosmetic procedures.
These are not true global figures but as a survey of 35,000 cosmetic surgeons in 105 countries, they are representative of global trends.
The top five countries continue to be USA, Brazil, Japan, Mexico and Italy. Between them they account for 38.4% of the world’s cosmetic procedures. The next three are Germany, Colombia and Thailand. For countries such as Colombia and Thailand, 20% of cosmetic surgery patients are from other countries.
The fastest growing cosmetic procedures in 2017 were vaginal rejuvenation (including labiaplasty) with a 23% increase over 2016, lower body lift with a 22% increase, buttock lift with an increase of 17% and rhinoplasty up by 11%.
The most popular cosmetic surgery procedure continues to be breast augmentation with 1,677,320 procedures, followed by liposuction at 1,573,680 procedures and eyelid surgery at 1,346,886 procedures
The procedure that experienced the biggest decrease in 2017 was facial bone contouring, which decreased 11% to 98,003 procedures.
The most popular non-surgical procedure continues to be injectables with Botulinum Toxin ranking at number one at 5,033,693 procedures (a 1% increase over the past 12 months).
Women continue to drive the demand for cosmetic procedures, accounting for 86.4% of cosmetic procedures. The five most popular procedures requested by women are breast augmentation (silicone implant), liposuction, eyelid surgery, abdominoplasty and breast lift.
The top five cosmetic procedures requested by men are eyelid surgery, gynecomastia, rhinoplasty, liposuction and hair transplant.
Total procedures
| Rank | Country | Number of procedures | Number of cosmetic surgeons | % of global |
| 1 | USA | 4,310,180 | 6800 | 18.4 |
| 2 | Brazil | 2,427,535 | 5300 | 10.4 |
| 3 | Japan | 1,678,610 | 2650 | 7.2 |
| 4 | Mexico | 1.036.618 | 1650 | 4.4 |
| 5 | Italy | 952.830 | 1500 | 4.1 |
| 6 | Germany | 704,880 | 1150 | 3.2 |
| 7 | Colombia | 516,930 | 1000 | 2.2 |
| 8 | Thailand | 128,398 | 350 | 0.5 |
% of patients from other countries
| Rank | Country | % overseas | main source | 2nd source | 3rd source |
| 0 | Global | 8.1 | – | – | – |
| 1 = | Colombia | 20 | USA | Spain | Canada |
| 1= | Thailand | 20 | Australia | USA | New Zealand |
| 3 | Mexico | 15 | USA | Canada | Colombia |
| 4 = | USA | 5 | Mexico | Canada | Brazil |
| 4= | Germany | 5 | Russia | Switzerland | Austria |
| 6 | Brazil | 3 | USA | Italy | Portugal |
| 7 | Italy | 2 | Switzerland | France | Russia |
Source ISAPS Global Survey of 2017 procedures
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