ISPA annual survey shows US spa growth

The International SPA Association (ISPA) has released its annual findings of five key US spa industry financial indicators, which show that the industry continues to experience record growth in overall revenue, number of spa visits, number of spa locations, revenue per visit and total employees.

ISPA commissioned PricewaterhouseCoopers to conduct the annual study. This initial report only looks at five factors: total revenue, spa visits, spa locations, revenue per visit and number of employees for the US spa industry.

The data continues to show a healthy and robust spa industry. This study highlights eight consecutive years of revenue growth with total spa industry revenue exceeding US$17 billion in 2017. More specifically:

  • Total revenue increased from US$16.8 billion in 2016, to US $17.5 billion in 2017 (4.3% increase)
  • The number of spa visits increased from 184 billion in 2016 to 187 billion in 2017 (1.6% increase)
  • The number of spa locations increased from 21,260 in 2016 to 21,770 in 2017. Revenue per visit increased from US$91.3 in 2016 to US$93.7 in 2017 (2.7% increase). The total number of employees increased from 365,200 in 2017 to 372,100 in 2018 (1.9% increase)

More than 500 new spas opened in the USA in 2017. This is rapid growth and evidence of an industry in robust health. The headline figures do not show details of US as against overseas visitors. The complete study will be released at the 2018 ISPA conference in late September.