Sweden has an ambivalent approach on medical tourism. Hospitals offer high quality specialised treatment, but incoming medical tourism is small.
Sweden has an ambivalent approach on medical tourism. Hospitals offer high quality specialised treatment, but all incoming medical tourism only amounts to a minor proportion of the Swedish medical care turnover.
Professor Erik Borg of Sodertorn University in Stockholm is in the middle of a 4 year project on medical tourism that is due to report in 2019- ‘Patients beyond borders – the challenge of medical tourism to Swedish healthcare’.
His key question is, which competitive advantages do Swedish healthcare and related service producers have in the global medical tourism market and how can Sweden by building on these advantages, create solutions to make Sweden an attractive place for international patients?
The overall aim of the project is to obtain a deeper knowledge of networks, communication and internationalisation processes in the medical tourism industry and to map out the competitive advantages of Swedish health care, with the aim of attracting international patients.
Apart from Sweden the project will also study medical tourism in a few countries in Europe, Asia and North America-analysing what the Swedish health care industry can learn from them.
It will use a qualitative case study approach with semi-structured interviews and observations in the studied countries. The field studies and empirical findings are crucial. It will also make comparative studies. The participating companies will – through daily practice, business contacts, data bases and other sources – gather and analyse research relevant information, discussing and developing it at workshops, seminars and other meetings with the researchers, so producing new knowledge and industry relevant applicable solutions enabling excellent medical care and service.
It is financed by Swedish foundation KK-stiftelsen, a research financier for universities in Sweden.