Targeting medical tourists… demographics are dead…adapt or perish!
How do you identify your target markets? By country? By treatment area? By demographic profile? Ian Youngman suggests that you need to re-think your...
Unveiling Portugal: Medical travel, health tourism, retirement
Portugal is brimming with potential for growth in the medical travel, retirement and health tourism sectors. So why is it undiscovered ?
Portugal is a...
Insert name here… a template for your medical tourism conference speech
It's the medical tourism conference season (when isn't it?). Ian Youngman offers a ready-made "tongue in cheek" speech for countries new to medical tourism!
The future of “Health-Plan-Funded” treatment abroad
Dr Constantine Constantinides from healthCare cybernetics asks whether treatment abroad funded by insurance funded or company funded health plans is the future of medical...
Spa tourism: developing a unique selling proposition
Elizabeth Ziemba, President, of Medical Tourism Training Inc, looks at the unique selling points for one of Canada’s leading hotels in the spa tourism...
Can the hair transplant business help to save the Greek economy?
Can medical tourism provide new hope for a faltering economy? Hara Bourgani, Communications Manager from Advanced Hair Clinics in Athens, believes that Greece is...
Opportunities in health tourism for the “third age”
A new international study published in the Lancet this week highlights the challenge that is faced by healthcare systems worldwide and points to opportunities...
A tale of two healthcare providers: The patient/customer experience, part 3 of 3 –...
Elizabeth Ziemba, President of , Medical Tourism Training, Inc. draws the distinction between consumers, patients, and clients in the medical tourism sector.
“It was the...
An update on medical tourism from Russia
Kim Waddoup, the organiser of, shares his insight into outbound Russian medical tourism, gained from the recent survey conducted at the Moscow Medshow.
Despite the...
Is there a fortune at the bottom of the medical tourism pyramid?
Constantine Constantinides from healthCare cybernetics, a health tourism think and do tank, believes , too many medical tourism industry players are barking up the...
©2024 All rights reserved LaingBuisson 