Monday, May 6, 2024
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Cuba to implement an updated health and medical tourism strategy.

Comercializadora de Servicios Médicos Cubanos S.A., known as CSMC, has announced an updated strategy and efforts aimed at promoting two activities: medical tourism and...

Five things you can do in a medical travel hiatus

If you’re involved in the medical travel business, then the coming months are going to be very difficult. With the closing down of borders...

The MTA…. when will the hype and misinformation stop?

The US based Medical Tourism Association (MTA) claims to represent the interests of the medical tourism industry. But can we believe what they say?...

Can this newest business make a splash?

A new medical tourism venture, Fly2Cosmetic, backed by San Serriffe based Laprofilo Private Equity Partners, will be launching in Europe and the USA in...
Miniature Figures referencing medical tourism reputation

How to preserve your medical tourism reputation

The media in source countries of medical travellers continue to focus on the “bad news” stories in medical tourism. How can we protect and...

Targeting medical tourists… demographics are dead…adapt or perish!

How do you identify your target markets? By country? By treatment area? By demographic profile? Ian Youngman suggests that you need to re-think your...

Georgia’s developing medical tourism ambition

Georgia’s private healthcare sector has improved, but is it good enough to attract more medical tourists? Maria D. Georga, Regional Manager for Treatment Abroad...

Marketing strategies for private health care providers

By Elizabeth Ziemba, President, Medical Tourism Training, Inc Private hospitals and health care providers exist as competitors to the national health care system. How can private...

Two new bodies are trying to bring together medical travel

Two new industry bodies have been launched to bring together the disparate bodies representing medical travel both nationally and internationally. The Global Healthcare Travel Council...

If medical tourism is all about cost, why so many luxury destinations?

Is medical tourism... healthcare for the “financially challenged”? The sector is dominated by the concept of frugality and low cost. In his Second Opinion...