Midlands Asset Finance appoints director

Paul Richardson, sales director, Midlands Asset Finance

Financial services broker Midlands Asset Finance (MAF) has recruited Paul Richardson as sales director in the Midlands to increase its coverage in the region.

Richardson joins from Santander where he worked for more than ten years, starting out as a relationship director in 2010 until being promoted to senior product manager in 2018. 


‘Since starting my career in banking 28 years ago, I have always had a desire to support SME owners meet their ambitions by working with them to simplify their access to finance,’ Richardson said.

‘The opportunity to join an established team like MAF allows me to use my knowledge and skills to support even more SMEs with finance options and spread the service of MAF across the business community.’ 

Formed in 2019, MAF Healthcare Finance is the specialist division of MAF, operating across a range of sub-sectors within health and social care, including care homes, pharmacy, GP surgeries and dentistry.