At this year’s IMTJ Medical Travel Summit in Berlin, IMTJ Editor-in-Chief Keith Pollard announced the launch of a new report focusing on the medical tourism patient experience.
Attendees at the Medical Travel Summit this week agreed that delivering an outstanding international patient experience requires a better understanding of the views of past patients.
What international patients think – IMTJ Medical Tourist Survey 2019
The first edition of LaingBuisson’s IMTJ Medical Tourist Survey highlights the positive experiences of patients who have opted to travel abroad for treatment. In a survey of over 1,000 medical tourists, nine out of ten would recommend treatment abroad to a relative or friend.
The IMTJ Medical Tourist Survey 2019 provides insight into the nature of medical tourists – who they are, where they are from, why they travel, what they spend and what they think of the customer and patient experience. It highlights the diverse nature of the market – a complex mix of market niches with differing motivations and influencing factors – and the good and bad aspects of the international patient experience.
The Survey collected quantitative and qualitative data on the patient experiences of over 1,000 medical tourists who travelled abroad for treatments such as cosmetic surgery, dental treatment, infertility treatment, and orthopaedic surgery. 35% of the survey respondents were from the UK.
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