Medical tourism skyrockets, or does it?
This week another medical tourism news story hit the headlines. According to the New York Daily News, “Medical tourism skyrockets...Turnover is expected to total...
Price is used to judge quality, but quality is also used
New research looking at cosmetic surgery tourism shows that different destinations are targeting potential customers in different ways with different messages.
One of my favourite...
Who do businesses want to attract?
How do you segment your customer base when you are marketing medical tourism services? Do you really understand who your customers (or potential customers)...
The Treatment Abroad Medical Tourism Survey draws some startling conclusions
In the 2012 Treatment Abroad Medical Tourism Survey, one of the clear conclusions is that cosmetic surgery patients are hard to please! The survey...
Should Europe regulate cosmetic surgery tourism
The recent PIP implants controversy has raised more concerns about regulation, operation and standards within the cosmetic surgery industry. In the UK, the Guardian...
With PIP implants still grabbing headlines what do people do if they aren’t satisfied?
The PIP breast implant controversy continues to grab the headlines across Europe. Concerns have been raised by women who have had their breast implants...
The 2011 Medical Tourism Survey raises concerns over treatment and customer service
Whilst the medical tourism industry continues to sing its own praises and tell itself how great it is.... consumers are telling a different story....
A look at the wider world of blogging and why I write this blog
This week I have been prompted to consider what’s going on the wider world of blogging and online content... what blogging is about and...
It can be all too easy for a domain name speculator to hijack your...
The internet is a great place to market your medical tourism services but because it is difficult to police, it can be easy for...
A new survey highlights surgeons’ concerns of cosmetic surgery abroad
A new survey of members of the American Society of Plastic Surgeons highlights the concerns that American plastic surgeons have about cosmetic surgery abroad.
A...
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