Thailand’s Tourism Ministry aims to introduce its Safe and Sealed tourism plan in Phuket by 1 October. This is part of a plan to open parts of the country to tourists from low-risk cities or provinces, beginning with the Southern province of Phuket. Tourism operators in the northern provinces of Chiang Rai and Chiang Mai are working together to promote their regions for long-stay visitors from Japan and Myanmar.
The Safe and Sealed Plan has yet to be approved by the Centre for Covid-19 Situation Administration (CCSA). CCSA and the Tourism Authority of Thailand (TAT) are working on this.
TAT has also launched dedicated and exclusive social media pages on Facebook and Instagram to connect with international travellers from Bangladesh. The pages communicate with Bangladeshi travellers in Bengali (Bangla) as well as in English. Bangladesh is one of the high potential markets to Thailand, and an important source market for medical tourists. For the Bangladesh market, TAT will continue to position and promote Thailand as a Muslim friendly destination and focus on medical tourism.
Thailand’s Association of Domestic Travel (ADT) aims to offer a wellness tourism package targeting the elderly to help shore up the stagnant domestic market. The slow response to the We Travel Together stimulus campaign is due to the decline in household purchasing power. The association sees potential in the elderly, who usually travel with family and require special care, including safety and hygiene services while travelling. The idea is to tap elderly tourists with appropriate services and the association wants the government to help operators by subsidising the cost of packages.